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Goyard's Saint Louis has long been the house's quiet answer to the everyday tote, and the reversible design has been part of its identity from the start. For 2025, the PM size returns in a limited edition of Goyardine canvas, here in Fuchsia: a saturated, confident pink that reads beautifully against the familiar chevron print and carries just as well over a navy coat as with summer linen.
The edition takes its cue from the vivid colours of linen flowers, with two exclusive shades created for the series. Turn the bag and the inner side of the canvas reveals a floral pattern drawn from herbariums of yesteryear, a thoughtful nod to the Saint Louis's historical reversibility. Worn one way it is pure Goyard heritage; worn the other, it becomes something closer to a botanical print. The PM is a practical size for daily use on the shoulder or in the hand, and the Fuchsia shade gives the house's most recognisable tote a seasonal turn.
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Model: Saint Louis PM
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Edition: 2025 limited edition
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Colour: Fuchsia
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Material: Goyardine canvas
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Reverse: Herbarium-inspired floral pattern
